How to Create a Direct Checkout Link on Shopify
Direct checkout links allow shop owners to streamline the purchasing process by directing customers straight to the checkout page for specific products. This feature is particularly useful for targeted marketing campaigns, social media promotions, or personalized customer offers, as it simplifies the buying process and can boost conversion rates.
If you are using Shopify, I recommend the Hura Product Showcase Builder app. This app simplifies creating links, allowing shop owners to customize and share them easily.
How to Create a Direct Checkout Link using Hura Product Showcase Builder app
Follow these step-by-step instructions to create a direct checkout link using the Hura Product Showcase Builder app:
1. Install the App from the Shopify App Store
Visit the Shopify App Store and search for "Hura Product Showcase Builder". Click the "Add app" button to install it on your Shopify store. Follow the prompts to authorize and integrate the app with your store.
2. Access the App Dashboard
Once installed, locate the Hura Showcase Builder app in your Shopify admin panel under the "Apps" section. Click on the app to open its dashboard, where you can manage various features, including checkout links.
3. Access the Checkout Links section
In the app dashboard, navigate to the "Checkout Links" section. This area is dedicated to creating and managing direct checkout links for your products.
4. Click the Create Checkout Link button
Find and click the "Create checkout link" button to start the process of generating a new link. This will open a form where you can configure the link's settings.

5. Fill in the Necessary Information
Provide the following details to customize your checkout link:
- Name the Link: Assign a memorable name to the link for internal use. This helps you identify it later, especially if you create multiple checkout links.
- Select Products: Choose the specific products you want included in the checkout link. You can select one or multiple products based on your campaign needs.
- Add Optional Details: If desired, include a discount code to apply at checkout or add a cart order note to provide additional instructions or information to customers.

6. Save the Link
After filling in the details, click the "Save" button. The app will generate the direct checkout link, which you can copy and use in your marketing materials, such as emails, social media posts, or website buttons.
Conclusion
Creating a direct checkout link with the Hura Product Showcase Builder app is a simple yet powerful way to enhance your Shopify store's efficiency and customer experience. By guiding customers directly to the checkout page, you reduce friction in the purchasing process, potentially increasing sales and customer satisfaction. With just a few clicks, you can set up customized links tailored to your products and promotions, making this app an invaluable tool for any Shopify store owner looking to optimize their sales strategy.
